Giant Spoon
We're a full service agency that blends creative, media & strategy to stir shit up for ambitious brands.
We're a full service agency that blends creative, media & strategy to stir shit up for ambitious brands.
Our Work
We exist to challenge what is and create what
could be.
Giant Spoon was built to program brands into culture using every modern format and platform at our disposal.
Using creative advertising as the tip of the spear but bringing consumers into a branded universe that fully integrates content, experiences, social, talent, partnerships, and media, we always lead with the best idea to suit our clients’ business challenge.
Our Services
We’re a full-service agency, and we’ve always been that way.
We built our agency so that the best brains from every discipline could collaborate and lend their own brand of problem solving to the brief. Because the best ideas aren’t born from one department or another, but the magic in between.
Strategy
Brand strategy
Creativity strategy
Brand positioning
Brand architecture
Comms planning
Audience personas
Competitive analysis
Content strategy
Media
Media planning & buying
Media innovation
Custom partnerships
Sponsorships
Performance media
Measurement
Reporting
Creative & Design
Campaign development
Brand identity
Art direction
Copywriting
Motion graphics
Film
Editing
Post-production
Content Marketing
Social strategy
Influencer strategy
Audience research
Creative development
Editorial programming
Community management
Social listening
Paid media
Experiential
Event Production
Interactive Livestreams
User Experience
Renderings & Floor Plans
Fabrication Drawings & Management
2D and Motion Graphics Design
Venue Scouting and Management
Vendor Sourcing, Permitting & Management
News
WE STOPPED NYC TRAFFIC FOR NETFLIX'S 'STRANGER THINGS'
To celebrate the series' fourth season, we created a portal to Stranger Things' the Upside Down on the facade of the Empire State Building– literally taking over the building with a first-ever live OOH stunt that stopped the city and fans alike in their tracks.
OUR SXSW DRONE INVASION FOR PARAMOUNT+ HALO THE SERIES
For the launch of Paramount+'s Halo The Series, we created a series of synchronized drone light shows high above Austin's SXSW, each culminating with a scannable QR code that led to the series' trailer.
WE BUILT AN EXPLORERS CLUB WITH REDDIT AT CANNES
Our ECD, Ian Grody, talks about the Cannes activation we created in collaboration with Reddit, highlighting various campaigns unique to the Reddit platform and format and exploring how they can be applied to the advertising landscape.
Our Clients
Careers
NY
Associate Director, Business Affairs
We're looking for an Associate Director, Business Affairs who will support our account, creative, legal, production, and finance teams and provide general business affairs oversight and continuity across productions.
NY
Production Coordinator
We're looking for a Production Coordinator to support the production team across experiential projects in our Los Angeles and New York offices.
LA
Senior Experiential Producer (freelance)
We're seeking Senior Experiential Producers to lead and manage large-scale complex projects, teams, and clients.
Don’t see what you’re looking for? We’re always searching for new Spoons for the drawer.
Get in touch.
- Phone
- General Inquiries
- Careers